Company Context
One Drop was a T2 diabetes management company selling a finger prick meter and accompanying coaching app
One Drop To One Health - A Flexible Health Platform
I was recruited by One Drop to work on the UI/UX strategy for the new Biosensor hardware they were developing.
The Biosensor promised to offer a more cost effective platform, tailored to T2 diabetes capable of sensing multiple data types and, in the future, serving various health conditions.
This required One Drop to pivot their communication and product strategy to leverage the new hardware.
Project Goals
1
Live Data UI UX
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Design Biosensor live data streaming and hardware management (charge levels, replacement, etc.)
2
Future Proofing The Brand
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Pivot the branding and messaging to accommodate the new hardware and product strategy.
3
Scalable Product Strategy
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Inform the product strategy for the broader digital platform so it scales as we leverage the biosensor data.
Sensor Connection And Battery Management
App and Sensor Application Tutorials
Live Glucose And Trend 3 Hour Data Graph Customizable Alerts
Scrubbable Historical Data Screens
Flexible Data Card System To Accommodate Future Data Types
Scope And Constraints
The Biosensor opened the opportunity to serve T2 and other conditions with the same hardware platform. Therefore we needed a digital strategy that could adapt to multiple use cases.
An iterative approach had to be taken to avoid suspending service to existing users.
My Contributions
Worked directly with C-Suite team on conceptualizing a Biosensor enabled platform.
Worked with product management and engineering to create an iterative development road map.
Leading design team to set up an adaptable UI system.
Moved to a flexible card feed structure for the home screen which could serve condition & context specific content.
Improved data visualization for deducing behavior patterns
Actionable insight cards allowing users to understand problematic areas to address.
Data overview cards allowing for a quick overview of health trends.
Conclusion
Over the course of this project, I successfully led the product and brand strategy, transforming One Drop into One Health, creating a flexible digital health platform concept capable of addressing multiple health conditions through a single hardware and software ecosystem.
The company ran out of funds to finalize the work we set off to do on the digital health platform road-map, but the groundwork laid in both brand strategy and platform architecture positions One Health to capitalize on future opportunities in the digital health space once it finishes the FDA approval process for the hardware.